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June 18, 2019

Ethiopia’s first app-based taxi service is expanding into West Africa

Ethiopia’s first e-hailing taxi service is scaling beyond the streets of Addis Ababa.

ZayRide, which launched in July 2016, is expanding to the Liberian capital, Monrovia. In collaboration with the Liberian web solutions firm Hak Technologies, the Ethiopian on-demand taxi service will introduce 200 cars by August this year, says founder Habtamu Tadesse.

The expansion is a noteworthy move for ZayRide, which was the first to introduce Uber-style ridesharing services in Ethiopia. While ZayRide wasn’t the first taxi-hailing service in the Horn of Africa nation—that credit goes to RIDE—it was the first to launch bookings via an app instead of text messages or calls. [...]

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