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March 12, 2019

4 Ways Social Media Videos Can Benefit Your Business

 

 

 

 

Engagement

Engagement is an incredible method to associate with your crowd on an increasingly relatable dimension. Posts with high engagement (likes, shares, remarks, and so on.) are likewise bound to spread and be seen by other individuals with a comparable interest

 

Brand awareness

Is not  something you can measure but if you have lots of people sharing your video and/or more people than usual are visiting your Page, website, landing page (via your campaign link or not) you can assume this new level of traction is building your brand awareness audience

 

Increasing web [...]

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September 10, 2018

Why Directory Advertising Still Works

Directory advertising is one of the oldest forms of advertising around, but it’s also still one of the most effective methods, even after all these years. While paper directories are not as popular as they once were, online directories have stepped in as an excellent digital replacement. Most purchases start with an online search these days, after all, and many people find businesses in online directories.

 

With the relatively low cost and high potential for returns, directory ads should be a part of any small business’ marketing plans. Here’s why.

Brand awareness boost

You have to advertise to build brand awareness, and more importantly you have to [...]

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September 10, 2018

Components of a Successful B2B Marketing Strategy

Are you a business that wants to market to other businesses? If so then you are in the right place! Business to business marketing is similar to business to consumer marketing. You can use the same digital strategies and channels to acquire new customers. But if you are targeting other businesses there are a few differences in the way you will be marketing. We are going to show you how to build and implement a B2B marketing strategy that actually works!

 

What is B2B Marketing?

If you didn’t know already B2B stands for business to business. It’s business that works directly with another business not with the general public. For example if you are a business [...]

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September 10, 2018

9 Tips for Creating an Awesome Brand

When creating your brand, it’s imperative that you think about everything from your logo to colour scheme to the tag line. You also have to have a memorable brand name, strong message, support system, and all of the necessary legalities, like getting trademarked, in place.

But, that’s only the beginning of your branding process. To help you complete creating your awesome brand, give these nine tips a spin as well.

 

How do people see you?

“The interesting thing about your personal brand is it’s never what you say it is, it’s actually what everyone else says it is,” writes founder and chairman of the award-winning matchmaking firm PCBA Paul C. Brunson. [...]

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